The Workflow
Agents research and draft. Automations schedule and enrich. Simple and consistent.
- 1Plan structure
Define pages, navigation, and goals per page. Keep it simple and focused on one primary CTA.
- 2Write draft copy
Generate first-pass copy for each section, then revise for clarity, proof, and brand voice.
- 3Produce assets
Create image briefs, icon lists, and content requirements so design/dev can execute quickly.
- 4SEO + polish
Add metadata, headings, internal links, and a basic keyword map. Ensure readability and scannability.
- 5Launch checklist
Performance, accessibility, analytics, forms, and a post-launch monitoring plan—done before you ship.
Keep each page to one job. If a page has multiple CTAs, you’ll likely lose conversion.
Next: ship the site
Install a writing or website workflow template, tailor it to your brand voice, and reuse it every time you launch a new page.